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Most people want to cut corners. “Hey I can get 100,000 visits for three cents each! Why should I pay for AdWords?”

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But, as always in life, it’s not about quantity but QUALITY. So, you need to do a little due diligence about your targeted network.

Going in, you KNOW that Google AdWords and Facebook, for example, have a VERY good reputation overall. You may pay a bit more there, but at least you know that as long as you TARGET your campaign correctly, the visitors you get will probably not be time-wasters. There’s NO GUARANTEE that you will succeed, but you may estimate your chances as much better than from an “inferior” network.

trafficnetworkSo what about the second-tier networks? Here, you need to ask around and see how good they are in YOUR particular niche. Perhaps a given network gets most of its visits from the internet marketing niche, whereas you’re in a grunge music niche? You need to know that in advance. And it’s not enough that the network TELLS YOU that they are able to target the music niche.  They MAY be lying or exaggerating! So, it really helps to ask around. Go to marketing forums on the web and simply ASK. “Hey guys, do you know if XYZ Network is good in the grunge music niche?”

For MUCH more information and detail, please study the attached AdWords Mastery and Facebook Mastery sub-courses.

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Book 3 – Chapter 28Calculations
Course Overview Book 3 – Chapter 30Payment Models

Book 3: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, , 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43, 44, 45, 46, 47, 48, 49, 50, 51, 52, 53, 54, 55, 56, 57, 58, 59, Overview

Bonuses: templ, lib, tips, kwds, models  Link Res: aff, class, cpa, cpv, cpc, write, mob, outs, rss, soc, traff, var, exch, srcs, vid  Sub-courses: sens adw, aff, ar, bkm, cpy, cp, fb, fun, goo, lst, loc, mem, opt paid, ppal, sbox, prod,  seo, opt, socn, vidm, host, wp, lnch

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